My Aspirations

I am not one to sit and let life pass me by! There are a lot of things that I would like to accomplish, related to both personal and professional pursuits.

With that in mind, I thought I would share a bucket list of things I’d like to do and goals I’d like to achieve.

In 2016:

  • I will run my third marathon
  • I will complete my first duathlon
  • I will do a multi-day cycling trip
  • I will speak at a social media or marketing-related event
  • I will do an adventure trip with my parents
  • I will become a regular guest writer for an online publication
  • I will blog a minimum of twice monthly
  • I will read a mimimum of 30 minutes a day
  • I will find a mentor, and will help people in an effort to become one
  • I will complete one or two online courses
  • I will attend one major digital-focused conference
  • I will do a weekend trip to Montreal, New York or Boston
  • I will visit two new countries
  • I will donate to six crowdfunding projects
  • I will participate in an athletics-related cause
  • I will develop and launch an industry mixer
  • I will take a cooking or bartending course
  • I will cook two new dishes a month

By 2018:

  • I will travel to Costa Rica
  • I will travel to Europe to visit relatives (and ski the Alps!)
  • I will travel to Peru and hike the Inca Trail to Machu Picchu
  • I will travel to Asia (I’ve been to Bali, but that doesn’t count!)
  • I will attend the SXSW Interactive conference
  • I will run the New York Marathon (entering the lottery for 2014)
  • I will climb Mount Kilimanjaro
  • I will experience Burning Man
  • I will spend at least one month volunteering abroad (by 2015)
  • I will learn a second language – French or Spanish
  • I will progress to a senior marketing/digital strategy role
  • I will speak at an event with over 200 attendees
  • I will publicly represent my company/agency in a thought leadership capacity


  • I will travel to all 7 continents, including Antarctica (currently at 4)
  • I will visit 50 countries (currently at 19)
  • I will experience New Year’s Eve in New York City
  • I will attend the Quebec Winter Carnival
  • I will visit every province and territory in Canada (currently at 6)
  • I will experience Oktoberfest in Munich
  • I will see the pyramids
  • I will visit the Galapagos Islands
  • I will hike the Chilkoot Trail (Alaska and BC)
  • I will experience the Just for Laughs Festival in Montreal

Health and Fitness:

  • I will run a sub 50:00 10K race
  • I will run a race overseas
  • I will become a ski instructor
  • I will complete an avalanche course, and ski in the back country
  • I will complete an ultra-marathon

Giving Back:

  • I will support entrepreneurs through platforms such as Kickstarter and Kiva
  • I will volunteer for a non-profit organization


  • I will write an e-book
  • I will attain progressively senior roles
  • I will continually mentor people, helping however and wherever possible
  • I will work in a foreign country
  • I will start a company
  • I will instruct part-time at a post-secondary institution